Why Heartland Ventures: Interviews, Careers, & Portfolio

Heartland Ventures Overview

Heartland Ventures is a venture capital firm based in the Midwest.

Founded in 2016 by Max Brickman, Heartland Ventures is headquartered in Columbus, Ohio, with additional offices in Indiana, Kentucky, and New York.

The firm focuses on early-stage technology startups and connects them with large corporations in the Midwest. This helps startups find customers and allows corporations early access to new technologies.

The firm mainly invests in startups in Manufacturing, Logistics, Real Estate, and Construction, which are key industries in the region.

They invest between $1 million and $3 million in companies that have already shown they have a product that customers want and are ready to grow in the Midwest.

By linking startups with established companies, Heartland Ventures helps drive innovation and economic growth in the Midwest.

Heartland Ventures AUM

Public details on Heartland Ventures’ total assets under management are not available. However, the firm’s official website indicates that they are currently investing from their second fund, which has a total size of $52 million.

Heartland Ventures Interview Process & Questions

The interview process at Heartland Ventures (or similar firms) may vary with each candidate, but generally, you can expect the following:

• Around 4-6 rounds of interviews.
• Initial interviews are often conducted by junior investment professionals or the HR team, with senior staff taking over in the later stages.
• The entire process typically spans several weeks, except in cases of “on-cycle” or “on-campus” recruiting.

The interviews at Heartland Ventures will include a combination of fit questions, behavioral questions, and technical/investing questions.

If you need help getting ready for your job interviews, you might find the Growth Equity Interview Guide helpful.

Why Heartland Ventures

The question “Why this firm?” is frequently asked and highly significant during interviews.

If you have networked prior to your interview, this is an excellent opportunity to mention any connections you’ve made at the firm and the positive impact they’ve had on you.

It’s also wise to thoroughly research the firm before your interview. A great method to gain insight into the firm is by listening to interviews with its founders or key investors.

To help you get started, here’s Forbes interview with Max Brickman, Founder and Managing Partner of Heartland Ventures:

More Interviews

• Discussion with Founder and Managing Partner of Heartland VC, Max Brickman
• AEC-tech talk with Mark Accomando, Partner at Heartland Ventures

Heartland Ventures Case Study

During interviews, candidates are typically required to complete a case study. These case studies are used by firms to evaluate your technical expertise and communication skills.

At companies similar to Heartland Ventures, the focus of most case studies is on financial modeling and making investment recommendations. For junior roles, a cold calling case study may also be included.

If you’re looking for guidance on preparing for case studies, consider exploring our course.

Heartland Ventures Salary & Compensation

Recent salary data for investment analysts and associates at Heartland Ventures is not available.

However, the average estimated salary for employees at Heartland Ventures, as reported by Salary.com, is approximately $86,525 per year.

Actual salaries may differ based on factors such as the specific role, department, geographic location, as well as the individual’s education, certifications, and additional skills.

Heartland Ventures Careers, Jobs, & Internships

To see open roles at Heartland Ventures, check out our job board which features all open roles for them and other similar firms.

Heartland Ventures Portfolio & Investments

According to Crunchbase, Heartland Ventures has made 22 investments across two funds. Some of their notable deals include Fulfilld, Claira, and ProjectMark.

Notable Transaction: Soil Connect

On December 2, 2020, Soil Connect, a pioneering digital marketplace dedicated to the soil and aggregates industry, announced the successful closure of its $3.25 million seed funding round. 

This platform, recognized as the first and only institutionally backed marketplace of its kind, aims to address the costly inefficiencies associated with the transportation and management of soil, aggregates, and other materials.

The funding round was co-led by Heartland Ventures, alongside TIA Ventures, marking a significant step forward for Soil Connect.

The investment will facilitate the expansion of Soil Connect’s team and support the development of new features and enhancements for the platform.

Among these upcoming features is a regulatory component designed to enable users to track materials from their origin to their destination, streamlining processes and ensuring compliance across the industry.

Next Steps

If you’re considering a career as a professional investor at Heartland Ventures, I strongly recommend exploring the Growth Equity Interview Guide.

This comprehensive online course is tailored for professionals aiming to break into growth equity. It equips you with essential skills and knowledge, such as financial modeling and case study analysis, which are crucial for acing interviews.

Start your preparation today and increase your chances of landing your ideal investing role!